Andreana Drencheva Andreana Drencheva

Hello.

I am Andreana. Most people call me Addy. This is my home on the web. The place where I share thoughts, ideas, inspiration, and current work. Welcome. I’ve always been fascinated by creativity, communication and changing the world. And somehow I’ve always managed to make… Read more

Oct 17, 14

Current projects

How do we make ideas happen?

We all have ideas. For new products, new services, new processes and even new organisations, but what turns ideas into things and what matters is making ideas happen. Taking action. Based on research in entrepreneurship and psychology (e.g. business model design, prosocial motivation, effectuation, goal… Read more

Oct 17, 14

How do we build responsible and responsive organisations?

There’s no questions that to compete in the XXI century organisations need to be responsive and responsible. Yet how to build responsible and responsive organisations remains a challenge for individuals starting up new ventures and for those leading established ones. One of the solutions is… Read more

Oct 17, 14

What is the state of social entrepreneurship in the UK?

As a part of the SEFORÏS project (Social Enterprise as FORce for more Inclusive and Innovative Societies), we wrote a brief report of the state of social entrepreneurship in the United Kingdom. The report highlights: The social enterprise field is very diverse. Social enterprises in the… Read more

Apr 27, 14

How do social entrepreneurs go from lightbulb to launch?

The number of individuals and collectives who aim to create social good through entrepreneurial methods is growing. However, beyond conceptualisations of social entrepreneurship as an outcome achieved by a heroic figure in pursuit of a big idea, we know little about the process of developing… Read more

Jan 26, 14

How do social ventures create and capture value?

Business models are still a fuzzy concept. Yet, they are incredibly powerful in helping individuals to design organisations that realise and bridge opportunities because they show how transactions and resources are linked to create and capture value. They make basic assumptions about the environment and… Read more

Jan 26, 14

How can we support youth entrepreneurs?

As we are attempting to recover from the economic crisis, young people are still three times more likely to be unemployed than old people are, a serious social and economic challenge. One of the ways to bring more young people into the workforce is to… Read more

Jan 26, 14

How can we collect small data across platforms?

We spend more time with our smartphones than with anyone/anything else. We are also becoming increasingly more interested in quantifying our lives. This combination creates a great opportunity for researchers to collect incidental data in real time. While big data is great for helping… Read more

Jan 26, 14

Delight the future. Create happy outcomes.

Ben Okri